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Athletes
Small Deals, Big Doors: The NIL Lesson Most Athletes Miss
A young collegiate track athlete beams with joy as she crosses the finish line, arms raised in triumph. Wearing a black “UNIVERSITY” singlet and black shorts, she stands on a red running track with stadium bleachers blurred behind her. The moment captures the pride, relief, and exhilaration of victory after hard work and dedication on and off the track.
Aug 122 min read
NIL 101: What College Athletes, Parents, and ADs Need to Know
College NIL isn’t just for stars—it’s for the strategic. Learn how athletes, parents, and ADs can build real value at every level.
May 264 min read
NIL 101: What High School Athletes, Parents, and ADs Need to Know
NIL is changing high school sports. Here’s what East Coast athletes, parents, and ADs need to know to build smart, legal, local deals.
May 265 min read
Power Play 07: The Exit Is the Entry
If you didn’t plan your way out, you were never in control.
May 263 min read
Power Play 06: Help Doesn’t Come for Free
Everyone wants to help—until you actually need it. In this game, even kindness has a price. Learn the exchange rate.
May 253 min read
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